RESEARCH
I wanted to imply high attention to detail through visual displays of color and hierarchy. Through research, I was able to discover specific colors represent emotions that the brain receives and digests. Examples of this are the color orange representing optimism, both yellow and green signifying hope, pink representing calmness, and both yellow and green displaying hope.
IDEATION
I wanted the eye to go to the title of the poster and the 'In Crisis' section first. I felt that they were the two most vital pieces of information.